Mike Anthony @ engage consultants

Mike Anthony on Shopper Marketing

Introduction to Mike Anthony & engage consultants

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Hi – For those who want to know more about me:

I am the co-founder and CEO of engage – the experts in shopper marketing and customer management. The official bio can be found at our website , but for a little more; here goes!

I’ve worked in the consumer goods industry for twenty years now; originally in the UK, but then in Europe, Africa, and been based in Asia for the last fourteen years. My passion is helping managers transform their performance and the performance of their team and their business; and I believe that more effective, more integrated marketing is key to making this happen. That’s why we created our 5-step model; using shopper marketing to truly connect consumer marketing to retail customers.

Give me a shout if you are passionate about marketing, or want to know how shopper marketing can change your business and your performance whether you are in marketing or sales, at an ad agency or still at college. All the best!

Check us out on Facebook, follow us on Twitter, or register on the website for articles etc.

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Written by Mike Anthony

January 30, 2008 at 6:08 am

Posted in engage

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